Why We Started The Rural Art
When we first began furnishing our home, we ran into a problem that many new homeowners face—beautiful furniture that looked premium on the outside but was built with cheap materials inside. MDF, veneer, and plywood were common even in high-end price tags. Some pieces didn’t last more than a few years. Others arrived looking completely different from the images shown online.
This made us wonder: Where was the furniture that our grandparents owned? The kind that stayed in families for generations?
That frustration led to the founding of The Rural Art—a brand born out of a deep commitment to authentic craftsmanship, transparency, and lasting quality. We set out to change how furniture is made, sold, and delivered by going directly to the source: master artisans who handcraft furniture using time-honored techniques and 100% solid wood.
The Hidden Truth About Furniture Today
Many people don’t realize that most furniture sold online and in stores—yes, even from popular brands—is often made with:
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MDF (Medium-Density Fiberboard)
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Plywood or veneer over particleboard
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Low-grade imported materials pressed together with adhesives
These shortcuts might reduce the cost of production, but they come at a steep price to the customer: lower durability, poor resale value, and a far shorter lifespan.
So why do so many brands do it?
To boost profits. By using fillers and engineered materials, companies reduce costs while selling furniture that appears premium—at least on the surface.
The Rural Art: Built Differently, Built Better
We decided to flip that model on its head.
We Use 100% Solid Wood—No Exceptions
Every piece of furniture we create is made from premium hardwoods like:
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Teak Wood – prized for its water resistance and golden hues
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Solid Indian Rosewood (Sheesham) – strong, rich, and timeless
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Acacia Wood – sustainable, dense, and beautifully grained
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Mahogany Wood – elegant, deep-toned, and highly durable
We never use MDF, veneer, or plywood. And we stand behind our quality so strongly that we offer a double refund guarantee if any engineered wood is found in your product.
Why New Homeowners Struggle to Find Premium Furniture
Moving into a new home is an emotional milestone. You want to design a space that reflects your story, lifestyle, and dreams. But here’s what so many homeowners encounter:
1. Looks Can Be Deceiving
That “solid wood” dresser may be solid only in the legs, with the rest made from plywood or MDF wrapped in veneer. It’s hard to know what you’re really getting.
2. Lack of Customization
Mass-produced furniture offers one-size-fits-all options in just two or three shades. Finding the perfect match for your space, taste, or storage needs is nearly impossible.
3. Fast Furniture Fatigue
Many people are tired of disposable furniture that warps, chips, or breaks after a couple of years. You end up replacing pieces rather than investing in lasting ones.
4. No Connection to the Maker
With mass-market brands, you don’t know who made your furniture or how it was made. There's no story. No craftsmanship. No soul.
How The Rural Art Solves These Problems
We built The Rural Art with new homeowners like you in mind—those who value beauty, quality, ethics, and customization.
We Cut Out the Middleman
We work directly with artisans in India and Indonesia, sourcing our wood sustainably and fairly. This model means:
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You pay less for better quality
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Our artisans earn fairly for their skilled craftsmanship
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You receive personalized service and honest materials
We Customize Everything
From the type of wood to the finish, dimensions, hardware, and fabric, we create furniture your way. Whether it’s a bold velvet headboard or a minimalist sideboard in natural teak, we make sure your vision becomes reality.
We also offer fabric choices like:
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Linen – light, breathable, and classic
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Bouclé – cozy, textured, and luxurious
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Velvet – rich, bold, and inviting
Have something unique in mind? Just ask. That’s what sets us apart.
Our Best-Selling Furniture Categories for New Homes
Bedroom Sets
Create your retreat with handcrafted beds, dressers, nightstands, and benches. Our Abilene Canopy Bed, Baytown Mocha Luxe Collection, and Sylacauga Bed are all customer favorites for their blend of elegance and strength.
Dining Table & Chair Sets
Gather your family around a table built to last generations. Our dining sets come in rustic, coastal, and modern farmhouse styles, each fully customizable for size, seating, and finish.
Sideboards & Buffets
Storage meets style in these statement pieces. Whether you need a fluted door sideboard, mid-century buffet, or hutch with carved accents, we make it possible.
Wine Bar Cabinets (With or Without Fridge Space)
From our bestselling Sonoma Cabinet with Quartz Top to the Monarch Collection, our wine bars combine design and utility—stemware storage, wine racks, and built-in fridge options included.
Living Room Furniture
Our TV media units, coffee tables, and accent benches add warmth and soul to any living space—especially when handcrafted in your chosen finish and wood type.
The Rural Art Advantage
Here's why more and more new homeowners are choosing The Rural Art:
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100% Solid Wood – Guaranteed
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Heirloom Quality That Lasts for Generations
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Fair Wages to Skilled Artisans
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Customization Made Easy
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Fastest Delivery in the Industry (5–6 Weeks with Priority Shipping)
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Ethically Sourced Materials
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BBB Accredited & Trusted Nationwide
Furnishing a New Home? Start Here.
Your new home deserves furniture that lasts, impresses, and feels like you. At The Rural Art, we’re here to guide you every step of the way—from selecting your wood to final delivery.
Have a vision in mind? Let’s bring it to life.
Ready to shop? Explore our most-loved collections.
Need help? Our team is just a message or call away.
🔗 Shop 100% Solid Wood Furniture Now
Email: info@theruralart.com
📞 Call/Text: +1-844-722-1919
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